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The daily skincare routine that actually works

A few steps, done well, every day. Here's how to look after your skin without making life complicated.

The daily skincare routine that actually works

Fewer steps, more consistency

Skin doesn't ask for ten different products: it asks for simple steps done every day. A routine that works is one you can actually keep up, not the longest or most expensive one. That's why the first piece of advice we give in the salon is always the same: start small, but be consistent.

Three pillars hold up everything else: cleanse, hydrate, protect. If these three steps become a habit, the skin improves on its own within a few weeks. Everything else (serums, masks, targeted treatments) comes after and only makes sense on a well-cared-for base.

Morning: cleanse, hydrate, protect

In the morning, three steps are enough. A gentle cleanse to remove the oil produced overnight, a moisturiser suited to your skin type and, above all, sun protection. Protection matters all year, not only in summer or at the beach: UV rays act in every season and are the main cause of the signs of ageing.

If you're short on time, this is where to focus. Skin that's clean, hydrated and protected in the morning is already more than half the job done.

Evening: remove everything, repair

In the evening, the most important step is thoroughly removing makeup, sunscreen and the impurities built up during the day. The skin regenerates at night, and it does so better when it's clean. After cleansing, a richer cream or a serum helps the skin recover.

Once or twice a week you can add a gentle exfoliation or a mask, depending on what you feel. Without overdoing it: skin loves regularity, not excess.

When to trust expert hands

A home routine does a lot, but every four to six weeks a professional facial does what you can't at home: it clears the pores deeply, smooths the texture, puts things back in order. It's the moment when we read the skin and understand what it really needs.

If you'd like advice tailored to your skin, message us: we start with a facial and build the right routine for you together.

Want advice tailored to you?

Tell us what you're after: we'll find the right treatment for you together, at our salon in Florence.

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